Listen up! You have a million things to do so you need content you can consume in the background. (ENTER PODCAST)

Enjoy the dulcet tones of Daniel Bradshaw (that’s me) and a variety of leaders inside and outside the credit union movement.


Episode 16: Nobody’s Prefect

I didn’t edit this episode – at all. That’s cause it’s about what happens when we (as credit union marketers) make mistakes and how to move forward from them. We’d love to have you in the LinkedIn Group for conversation...

EPISODE 15 - Birds, Bananas, & Baseball - MARKETING THE MOVEMENT

Episode 15: Birds, Bananas, & Baseball

Credit unions can learn a lot from birds that eat fire (sort of) and bananas that play baseball. It’s all about the mindset. RESOURCES MENTIONED IN THIS EPISODERufous TreepieSavannah Bananas Ticket Confirmation VideoFind Your Yellow Tux by...

EPISODE 14 - Question Everything with Andrea Parrish - MARKETING THE MOVEMENT

Episode 14: Question Everything with Andrea Parrish

Questions are powerful. And nobody knows this better than Andrea Parrish. She’s been consistently asking them for pretty much her entire life. Listen to learn about the importance of the questions we ask (and don’t ask) and how it can...


Episode 13: Reindeer Games

Lessons every credit union can learn from Rudolph.

Resources Mentioned in This EpisodeNice Companies Finish First (Peter Shankman)Zombie Loyalists (Peter Shankman)

EPISODE 12 - Stop Talking Like a Banker - MARKETING THE MOVEMENT

Episode 12: Stop Talking Like a Banker

I dive into some of the reasons we need to do better in how we communicate. By cutting through the industry jargon and remembering we’re speaking with regular people (not other bankers), we can connect on a different level than other banks...

EPISODE 9 - Must-See Social with Glen Stacey - MARKETING THE MOVEMENT

Episode 9: Must-See Social with Glen Stacey

It isn’t the career path he originally planned, but Glen Stacey still gets to be a star. Find out why your credit union needs to think like a media company when it comes to social media and content marketing. Resources mentioned in this...

EPISODE 8 - I Know Different with Dan Marquez - MARKETING THE MOVEMENT

Episode 8: I Know Different with Dan Marquez

I speak with Dan Marquez on topics of diversity, inclusion, representation, and ways credit unions (and marketers) can work towards these ideals authentically. We also discuss the origins of credit union drag queen, Madam Nymphadora. Don’t...

EPISODE 7 - Bigger Isn't Better with Amanda Thomas - MARKETING THE MOVEMENT

Episode 7: Bigger Isn’t Better with Amanda Thomas

Amanda Thomas (President & Founder of TwoScore) joins me as the first guest on Marketing the Movement. We talk about the importance of small credit unions to the industry, why even tiny (we’re talking microscopic) marketing budgets can...